News : Lights, Camera, Action as Brasher Puts Best Foot Forward!
Happy Creative is delighted to launch a series of videos for The Brasher Boot Company, a leading specialist in outdoor walking footwear. Happy produced a number of product launch videos to promote a unique range of walking boots and shoes with innovative features. Five of the videos are striking product promotions with a further brand history video also commissioned.
Happy planned and produced the five videos from conception to implementation and in line with the core values of the brand. Each video demonstrates the specific technology behind each of the five new products.
The videos were shot in various outdoor locations, presenting the perfect environment to showcase the products. James Chantler, Creative Director of Happy, was on hand throughout filming and worked closely with brasher’s Marketing Team. Commenting on the results, brasher’s Marketing Manager stated; “Just thought I would drop you a line to say I was really impressed with the two day’s filming. James was an absolute star, he was great to work with, he delivered everything we wanted despite the weather and had really captured the locations well against the brief”.
The production of the videos has been closely followed by an email campaign to aid the launch of the Fellmaster GTX hiking boot, and more email campaigns will follow throughout the year.
Click on the links below to check out the new range of brasher footwear:
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